Huawei Consumer Business Group (CBG) has today been honored with two new awards from the European Image and Sound Association (EISA). The HUAWEI P10 has been named ‘EISA Smartphone Camera 2017-2018’ and this is Huawei P series’ fifth consecutive EISA Award win. These awards recognize Huawei’s commitment to quality, design and performance and build on the company’s track record of introducing stylish, powerful, award-winning devices.
Huawei’s best-in-class products have been lauded by EISA members, who represent expert media across the full sphere of consumer electronics. Starting with the HUAWEI P6 in 2013, the Huawei P Series has been awarded “Best Consumer Smartphone” for four consecutive years, thanks to a combination of impressive specifications, beautiful design and natural user interface.
In 2017, the HUAWEI P10 first time has received special recognition for its camera experience, co-engineered with Leica, taking the title of ‘EISA Smartphone Camera 2017-2018’. The HUAWEI P10 builds on the outstanding user experience synonymous with the P Series by providing users with everything they need to express their creativity through photography. At the heart of this are the latest rear-facing Leica Dual-Camera 2.0 and Leica-powered front-facing camera. These are combined with a full suite of cutting-edge software tools such as 3D facial detection and dynamic illumination to create timeless portraits and exceptional pictures, whatever the subject.
Glory Zhang, Chief Marketing Officer at Huawei Consumer Business Group commented, “Central to the Huawei philosophy is the tireless pursuit of meaningful innovation to create products that users all over the globe will love. We are thrilled the HUAWEI P10 and our wearable device have been honored by such a prestigious group as EISA. From smartphones to wearables and everywhere in between, we will continue to push the limits of technology and design to create experiences that intelligently connect people with the things that matter most to them.”
Official EISA Award Citation for EISA Smartphone Camera 2017-2018: The HUAWEI P10:
Huawei’s latest flagship is an improvement in almost every respect. Starting with its design, including a diamond cut chassis and brave new colors, through to the faster and more secure Kirin 960 Octa-core chipset, and finishing with the shining star - the Leica-branded cameras. The dual system on the back of the Huawei P10 now has a 20 million pixel monochrome sensor, and a 12 million pixel colour sensor, enabling the introduction of a brand new Portrait mode for stunning portrait photography. On the front is an 8 million pixel F1.9 selfie camera, also supporting the portrait mode and including Leica technology that is smart enough to recognise if there are more people in the picture, and consequently make the shot wider. For an even more professional photography experience, EISA recommends the Huawei P10 Plus.
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About Huawei Consumer Business Group
Huawei’s products and services are available in more than 170 countries and are used by a third of the world’s population, ranking third in the world in mobile phone shipments in 2014. Sixteen R&D centers have been set up in the United States, Germany, Sweden, Russia, India, and China. Huawei Consumer Business Group is one of Huawei’s three business units and covers smartphones, mobile broadband devices, home devices and cloud services. Huawei’s global network is built on 20 years of expertise in the telecom industry and is dedicated to delivering the latest technological advances to consumers around the world.
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