March 10, 2017 – dtac organizes a campaign walk led by Mr. Sitthichoke Nopchinabutr and Mr. Panya Vechbanyongratana alongwith a management team, dtac
staff, and a storyteller, Mr. Naphat Siangsomboon, a handsome and
rising heartthrob star, to business areas and 5 popular flea markets
around Bangkok. The walk are held at Silom Road, Asoke Road,
Ratchadapisek Road, Samrong, and Bangkapi to promote “Go No
Limit” post-paid service package and “Go Plearn” pre-paid service SIM.
By subscribing to the promotion, customers can say goodbye to slow
connection and bill shock when customers exceed their allowance.
Therefore, customers can surf the internet with “unlimited”
data usage on dtac Super 4G, the smoothest network on the widest bandwidth of 1800-MHz spectrum.
Mr. Sitthichoke Nopchinabutr, Chief Marketing Officer of Total Access Communication PLC. or dtac said: “dtac
received good response after the announcement of our new brand platform
in order to become No. 1 digital brand in Thailand under the philosophy
of
“FLIP IT”. This offers new products and services to all dtac
customers by making things simple, convenient, and straightforward
since it is initiated from customers’ points of views. A month after
launching, there are over 100,000 customers who have
subscribed “Go No Limit” and “Go Plearn” SIM, thanks to the new TVC
starring Nine Naphat with a cool phase persuading people to subscribe
such packages. Today, we invite Nine Naphat to share his experience and
explain the packages to public and his fanclub
in order to be more understanding.”
“dtac has evaluated our 1st quarter marketing campaigns. First, a campaign to rebuild customers’ perception of our network quality, featuring a storyteller, the A-list star “Aum Patcharapa" and a phase worth switching a network for smooth dancing fingers just like Aum. Secondly, feedback from a “FLIP-IT’ campaign with “Go No Limit’ package and ‘Go Plearn’ SIM under a new dtac brand platform. The evaluation results make us confident that we will reach our targets. We will not stop flipping to make life easier for customers. In the 2nd quarter, dtac aims to offer innovative products and services, focused on benefits, best value, and making life easier, to constantly create the flipping phenomenon to customers and telecommunication industry. Thus, it is to increase our competitiveness and to meet customers’ needs in dtac digital services.” Sitthichoke added.
For more information, please go to www.dtac.co.th.