November 14, 2016 – dtac takes part in ITU Telecom World 2016, a global innovation showcase of ICT, telecommunication and digital technologies. It is also a platform that policy makers, regulators, and industry leaders network and discuss the development direction of digital communication technology. ITU Telecom World 2016 takes place from November 14-17, 2016 at Challenger Hall, Impact Muang Thong Thani. dtac’s exhibition highlights the “24/7 Digital” concept, consisting of 4 themes - Digital Network, Digital Innovation, Digital for a Better Life, and Digital for Future.
Mr. Lars Norling, Chief Executive Officer, Total Access Communication PLC or dtac said, “dtac is determined to drive ICT innovation to support economic and social development. ITU Telecom World 2016 is a platform to help push Thailand towards Digital Economy through collaboration with international organizations from public and private sectors, legislators and regulators, and social enterprises. The event provides a networking opportunity for telecom industry leaders, investors, and new digital entrepreneurs as well as learning opportunities to share digital development knowledge across sectors.”
The initiative to launch Digital Economy or Thailand 4.0 is to enhance digital capability to benefit the country, people, and economy as well as to enhance the country’s competitiveness in the region. dtac aims to create a practical plan that can be implemented in the future to help advance the country towards a full digital economy by 2020.
dtac’s exhibition illustrates the “Digital 24/7 We are always open” concept, which shows how dtac works 24 hours a day, 7 days a week, to develop and create opportunities for people. dtac does not only focus on today, but also the future through the following 4 key initiatives:
1. Digital Network – dtac opens up digital opportunities in Thailand with the introduction of 4G mobile technology operating on the 1800 MHz band, with the largest bandwidth of 20 MHz to support all ranges of 4G enabled smartphones. dtac network is also ready for future technologies, such as 5G and IoT. dtac has invested 70 billion Baht on network improvement to facilitate Thailand’s drive towards Digital Economy and increase the country’s competitiveness at the global level.
2. Digital Innovation – dtac supports Thailand’s drive towards Digital Economy by creating a startup community and digital ecosystem through “dtac accelerate” – Thailand’s number one incubator program that is also used as a model for Telenor Group in 6 other countries to create their own incubator program. In addition to creating positive impact to the country’s digital ecosystem, dtac accelerate also opens up new business opportunities for Thai startups and helps push Thailand towards the future digital world. The program has been running for 4 consecutive years and has developed 21 Thai startups who have grown an average of 500% per year, with a combined company value of over 1.7 billion Baht. 80% of this year’s startups have received a combined investment of over 150 million Baht from both local and global VC’s. This year’s rising star startups include Freshket, Health at Home, and Tech Farm, which specialize in restaurant food supply, elderly’s quality of life improvement, and agriculture and farming industry, respectively.
The exhibition features highlights from the Smart Farmer program, which includes the use of IoT in the development of Precision Farming technology, which monitors water level, soil moisture, sunlight, and other factors affecting farming productivity and sends out notifications to users via mobile application. The system can be connected to watering devices and determine the best parameters to have the best farming productivity.
3. Digital for a Better Life – dtac uses digital to improve quality of life not just for some people, but for everyone, thus leaving no one behind. dtac has launched “Net Arsa” project, which uses new generation volunteers to provide education on mobile Internet and its use and how digital technology can benefit economy and help the community to enter e-commerce space and create a sustainable community.
In addition, dtac has collaborated with public sector to develop digital community centers as a resource for knowledge and learning. Information about the community and products is available on computers for public use at each digital community center. All the information is surveyed and collected by people in the community, with Net Arsa volunteers facilitating and inputting into computers at the center, which is open for public to access and search for information online, providing a convenient channel to obtain information.
4. Digital for Future – In future digital world, people’s lifestyles will be digitally connected. dtac aims to create opportunities for innovation and use digital to support people’s lifestyles. This part of exhibition illustrates how digital is used in medical, transportation, automobile, and agriculture sectors.
Visitors to ITU Telecom World 2016 are invited to visit dtac booth, with exhibition area of 250 sq.m. at Challenger Hall 2, Impact Muang Thong Thani from November 14-17, 2016.
