Allowing the digital generation to enjoy limitless digital lifestyle, YouTube viewing and music streaming without data charges
Bangkok, June 7, 2016 – dtac breaks the rule to revolutionize the prepaid industry by expanding its market to attract the digital generation with “dtac Super 4G”, a new SIM card which allows users to enjoy limitless entertainment online, the first in Thailand. Enjoy free YouTube viewing from midnight to 8am, and free music streaming 24 hours a day without having to pay any data charge and get up to 12GB of high speed internet. Customers can enjoy new add-on promotion NET FREE CALL starting from 29 baht for non-stopped hi-speed internet and free call to dtac users 24 hours a day. The unused data can be rolled over to the next billing period. The big shift is expected to attract new users, contributing to a 50% growth in net additions of subscribers.
Mr. Lars Norling, CEO of Total Access Communication PLC or dtac, said, “dtac has always been committed and dedicated to introducing a great communication experience for our prepaid users so that they can enjoy seamless communication and services that suit their lifestyle, including digital services. We aim to become customers’ favorite partner in digital life, and we have always worked hard to offer the best to our customers. We found that 68% of our prepaid customers are now using smartphones and their daily data usage has grown by 46% compared to the same period last year. About 94% use YouTube on their phone. This shows that most of our prepaid users are the digital generation who spend a lot of time online. Thus, we have elevated our brand by transforming the prepaid system, an important milestone in dtac’s prepaid history. We expect that this change will be well-received by customers and attract new users, contributing to a 50% growth in net additions of subscribers.”
Mr. Sitthichoke Nopchinabutr, Chief Marketing Officer of Total Access Communication PLC or dtac, said, “By breaking the rules and limits, dtac has reached a new value proposition in both prepaid and postpaid markets under the One Brand Strategy. This is to strengthen and unify our brand so that we can become a number 1 digital brand in Thailand and the game changer of digital services. Our customers can have access to a wide range of digital experiences. With this in mind, we have introduced new services and broken the rules by launching dtac Super 4G SIM, a new chapter of the prepaid sector. Users can enjoy entertainment contents without any limit, and can view YouTube for free from midnight to 8am. They can enjoy music streaming free of charge 24 hours a day through dtac MUSIC INFINITE, and have up to 12GB of high speed internet.”
To complete the experience, dtac introduces NET FREE CALL promotion for all users starting from 29 – 1,099 baht. Customers can enjoy free call to dtac numbers 24 hours a day, and have access to non-stop high-speed Internet. The unused data can be rolled over to the next billing period. Customers who pay 99 baht or more for the NET FREE CALL promotion can enjoy dtac MUSIC INFINITE to listen to music streaming contents for free without having to pay data charges or deducting data from their package. Those who pay 399 baht or more for the NET FREE CALL promotion can enjoy up to 20 movies a month on Primetime application with unlimited access. NET FREE CALL is available for both existing and new users. For more information, call dtac call center at 1678 or visit www.dtac.co.th/prepaid.
FACT SHEET – dtac prepaid
Revolutionizing the prepaid market in Thailand, dtac prepaid breaks the rules of prepaid services by offer better quality and unlimited online entertainment with Super 4G SIM card. Users can enjoy viewing YouTube for free from midnight to 8am and listen to streamed music contents for free through dtac MUSIC INFINITE without having to pay extra data charges. Get up to 12GB of Internet and try optional NET FREE CALL service which allows you to make phone calls for free 24 hours a day using the internet at only 29-1,099 baht a month. The remaining data can be rolled over to the next billing period. The privileges are extended to both existing and new customers. For more information, call dtac call center at 1678 dtac call center or visit www.dtac.co.th/prepaid.
Super 4G SIM offers limitless entertainment, free YouTube viewing throughout the night
Super 4G SIM is 49 baht and comes with the following privileges:
- Free YouTube viewing from midnight to 8am. In the first month, enjoy free viewing when activating the SIM card, and in the second to twelfth months, enjoy free viewing with topping up 150 baht per month.
- Free music streaming 24 hours a day with dtac MUSIC INFINITE through seven music streaming applications namely Apple Music, COOLISM, Deezer, JOOX, KKBOX, LINE MUSIC, and TIDAL. In the first month, enjoy free music streaming when activating the SIM card, and in the following months, enjoy free music streaming by registering for packages with weekly internet worth 59 baht or more, or monthly package of more than 199 baht.
- Up to 12GB free internet by dialing *103*333# before September 30, 2016. Get 1GB of up to 100 Mbps internet (7 days) in the first to twelfth months when topping up 150 baht or more per month. Twelve-month validity from the date of confirmation SMS.
Add-on promotion “NET FREE CALL” – enjoy free calls by topping up your internet
Existing and new customers can register for NET FREE CALL and get the following privileges:
- Free calls to dtac numbers 24 hours a day.
- Non-stop 4G/3G Internet. Remaining data can be rolled over to the next billing period.
- Add-on option NET FREE CALL is from 29-1,099 baht, offering up to 20GB of 4G/3G internet up to 100Mbps. Users can use the internet non-stop without having to worry about data leakage, plus enjoy free calls to other dtac numbers 24 hours a day, up to 60 minutes per call.
- Customers who pay 99 baht or more for the NET FREE CALL option can roll over the remaining data to the next billing period and enjoy dtac MUSIC INFINITE to listen to streamed music contents on seven music applications namely Apple Music, COOLISM, Deezer, JOOX, KKBOX, LINE MUSIC, and TIDAL without having to pay extra data charges or have data deducted from the package. Register on dtac MUSIC INFINITE or dial *699#.
- Those who pay 399 baht or more for the NET FREE CALL option can enjoy up to 20 movies a month on Primetime application with unlimited access.
Service fee
|
Validity
|
Internet
non-stop
|
Free dtac calls 24hrs
|
Data
roll-over
|
Music Infinite
|
Primetime
Doo-plern
|
Subscribe
|
29 Baht
|
24 hours
|
500 MB
|
Yes
|
-
|
-
|
-
|
*104*911#
|
99 Baht
|
5 days
|
500 MB
|
Yes
|
Yes
|
Yes
|
-
|
*104*912#
|
129 Baht
|
7 days
|
1.5 GB
|
Yes
|
Yes
|
Yes
|
-
|
*104*913#
|
399 Baht
|
1 month
|
3.5 GB
|
Yes
|
Yes
|
Yes
|
Yes
|
*104*914#
|
499 Baht
|
5 GB
|
Yes
|
Yes
|
Yes
|
Yes
|
*104*915#
| |
799 Baht
|
10 GB
|
Yes
|
Yes
|
Yes
|
Yes
|
*104*916#
| |
1099 Baht
|
20 GB
|
Yes
|
Yes
|
Yes
|
Yes
|
*104*917#
|
