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CommunicAsia, EnterpriseIT and BroadcastAsia 2016 spotlights digital transformation in Asia

Thailand makes their mark at Asia’s pinnacle ICT, broadcasting and digital multimedia industry event


BANGKOK, 19 April 2016 – Bringing together global leaders as well as emergent players providing the technology and innovations that are enabling digital transformation of businesses and cities all around Asia, CommunicAsia2016, EntepriseIT2016 and BroadcastAsia2016 will be held from 31 May – 3 June 2016 at Marina Bay Sands Singapore.
“In line with the growing push for the development of smart cities and smart enterprises, CommunicAsia2016, EnterpriseIT2016 and BroadcastAsia2016 have gathered the biggest names in technology and innovation that can enable rapid digital transformation in Asia.  At the latest installation of NXT @CommunicAsia, exhibitors will be showcasing next generation intelligent and intuitive solutions that will allow businesses to become smarter and future ready to harness the opportunities arising from Asia,” says Mr Victor Wong, Project Director of Communication Events from event organiser, Singapore Exhibition Services.
     Major tech trends that are the pillars of today, and tomorrow’s smart cities and smart enterprises such as the Internet of Things (IoT), smart technologies, cybersecurity, big data analytics, mobility, TV Everywhere and many more are represented by more than 1,840 global companies at the events.
Strong Participation from Thailand
Heading Thailand’s participation is Software Park (Thailand), a software industry promotion agency, responsible for supporting and promoting Thai software developers. They will lead Thailand’s delegation of 13 Thai telecom and mobile solutions companies forming the Thailand pavilion at CommunicAsia2016.
     Spanning enterprise software, education, media, logistic and communication, they include AISoft, Apptividia, Digital Research and Consulting, Double M Technology Management, Global Technology Integrated, Innova Telecommunication, Mobic, Pi R Square, Promptnow, Roomlinksaas, Softnix Technology, Sun Systems and Trinity Project.
     Commenting on their fifth time hosting the Thailand Pavilion, Mr. Chalermpol Tuchinda, Director of Software Park Thailand says, “Software Park in cooperation with the Department of International Trade Promotion (DITP) has titled this year’s pavilion as the “Gateway to Global Market”, Software Park believes that CommunicAsia2016 is a springboard to create and strengthen business opportunities for the Thai Software Industry in regional and global level. We are aiming for a turnover more than 25 Million Baht.”
     Rounding up Thailand’s participation at the event is Netka, Thaicom and Radio Computing Services (Thailand).
Transforming the enterprise 

Enterprises across Asia Pacific remain positive in the opportunities that digital transformation and technology bring. Likewise, IDC Thailand predicts that by the end of 2017, over 50% of Thailand  enterprises will have digital transformation at the center of their corporate strategy, with a majority hiring an executive to oversee the implementation of the digital transformation strategy.
     Making their debut participation at CommunicAsia2016, Mobic will be showcasing a tool that can help business owners, SMEs and organisations build their own mobile application at an affordable price starting at 15Baht/day (less than 1USD/day).
     Siriwat Suptawepong, CEO & Co-Founder at Nister & Mobic said, “Increasingly, businesses are developing their own mobile applications as a tool to help facilitate a connection with their users and customers. However, developing a mobile application is an expensive and long process. Therefore, many small and medium businesses aren't able to develop their own mobile app. Because of these reasons, our product "Keeate" was developed to help small and medium businesses make their own mobile app at a reasonable and affordable price. CommunicAsia is an opportunity to present our product to potential clients in the region, and around the world.”
Transforming our cities
 
In Thailand, the ICT Ministry has rolled out the 'Smart Thailand' strategy and also launched a pilot project called 'Smart City', which empowers local industries to compete globally. The project requires wide penetration of Internet access to every house in the country and availability of affordable devices for its practical application. According to a Frost & Sullivan report, Thailand’s IoT spending in 2014 amounted to US$ 57.7 M. This is forecasted to increase by over 1600% to US$ 973.3 M in 2020. This gives great market opportunity for IT service providers.
Leaders in the global IoT space, Greenwave Systems will be making their inaugural appearance at CommunicAsia2016. Mr. Jim Hunter, Chief Scientist & Technology Evangelist, Greenwave says, “The IoT industry is growing exponentially as the number of connected devices in the household, enterprise, and city multiplies, enabled by the ability to remotely control these devices using cloud-based applications and wireless technology. As IoT permeates every aspect of consumer's lives, the data that these IoT devices generate will revolve around keeping people healthier, saving resources (money, materials and time), and improving the quality of life, and we are thrilled to showcase the connected future at CommunicAsia2016.”
Transforming media
Content is now on-demand and at consumers’ finger tips with active Asia Pacific OTT video subscribers reaching 494 million last year. With entry of disruptive players like Netflix in Asia Pacific coupled with today’s increasingly demanding consumers, the broadcasting industry now faces new challenges in OTT, digital media asset management, video delivery, TV monetisation strategies and more.
Imagine Communications, and veteran exhibitor at BroadcastAsia’s growing TV Everywhere! Zone, will be showcasing the latest solutions in IP transformation.  “BroadcastAsia is a pivotal part of our annual calendar and Imagine Communications has been attending this show for many years as it provides the ideal platform to discuss the changing trends and technologies with the key industry leaders from across the region,” says Joe Khodeir, senior vice president, Asia Pacific for Imagine Communications. “At this year’s show we will be demonstrating some of our next-generation video infrastructure, advertising systems and workflow management solutions that will help media companies transition away from legacy, proprietary hardware to IP-enabled, software-defined and cloud-virtualised environments and provide the freedom to grow, change and adapt as and when they are ready.”

Khodeir added, “We recognise that our customers have existing capital investments to be respected, and we are here to help them deliver compelling, commercially successful content today while developing a strategy to make the transition to an IP-enabled, software-defined future.”

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SHOWS AT A GLANCE:

CommunicAsia2016 / EnterpriseIT2016 Exhibition
Incorporating:
SatComm2016
Date:
31 May - 3 June 2016, Tuesday - Friday
Venue:
Marina Bay Sands, Singapore, B2, Level 1 & 3
Opening Hours:
31 May - 2 June 2016: 10:30 am - 6:00 pm | 3 June 2016: 10:30 am -  4:00 pm
Admission:
Business and trade professionals only
Website:
Social Media:
FB | LinkedIn | Twitter - #CommunicAsia2016



BroadcastAsia2016 Exhibition
Incorporating:
ProfessionalAudioTechnology2016
Date:
31 May - 3 June 2016, Tuesday - Friday
Venue:
Marina Bay Sands, Singapore, Level 4 & 5
Opening Hours:
31 May - 2 June 2016: 10:30 am - 6:00 pm 3 June 2016: 10:30 am -  4:00 pm
Admission:
Business and trade professionals only
Website:
Social Media:
FB | LinkedIn | Twitter - #BroadcastAsia2016


Conferences at a glance:

CommunicAsia2016 Summit / BroadcastAsia2016 International Conference & Creative Content Production Conference 2016
Date:
31 May - 3 June 2016, Tuesday - Friday
Venue:
Marina Bay Sands, Singapore Level 3 & 4
Admission:
Registered delegates only
Website:
http://communicasia.com/conference/conference-highlights/