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Stiebel Eltron Targets Northern Region for Further Growth

  • Chiang Mai records highest sales from Thailand’s provinces
From left to right;
  • Panlob ChieoChanwittayawet, Sale & Marketing Director of Stiebel Eltron Asia
  • Roland Hoehn, Managing Director of Stiebel Eltron Asia

Chiang Mai, Thailand, 5 November 2015Stiebel Eltron, Thailand’s leading manufacturer of water heaters, water filters and hand dryers, has targeted Thailand’s Northern region as a growth area and will step-up marketing efforts to target the local market.

“We have been very encouraged by our growth across the country and the Northern region is a very important area for Stiebel Eltron. Outside of Bangkok, Chiang Mai is our biggest selling area, so we are focusing efforts to support this growth by improving our network of marketing and sales channel.” said Roland Hoehn, Managing Director of Stiebel Eltron Asia.

Recently, Stiebel Eltron has provided support to Baan Mae Laan Kam School, Pa Ka Nok site, a local school in Samoeng district, Chiang Mai province to the construction of a new school building. Additionally, they have donated over 40,000 Baht in contribution to the establishment through their digital “1 Like = 1 Baht” Facebook campaign.

New Product Launches

The award-winning company is developing its product line to meet the needs of new consumers and has recently introduced a host of new products produced at its Ayutthaya plant.

Among these is the Stiebel Eltron XG Limited Gold Edition launched at the beginning of November. The luxurious gold and titanium design will take your interior décor to a whole new level. The product will be officially launched at the HomePro Expo 2015 on the 13th to 22nd of November at Impact Arena, Bangkok. The limited edition unit will be sold at 5,990 Baht.

Nationally, Stiebel Eltron recorded a 25 per cent growth in 2014 due to its range of innovative water heaters and shower units and its development in the water filter category.

Other recently launched products include Stiebel Chrome water heater, XGL Series water heater, DHC 4XG water heater, XG Limited Gold Edition water heater, Rain Plus+ water filter, and Nature + water filter. The new units emphasize Stiebel Eltron’s range of products for every budget.

“Our team is committed to develop products that meet the needs of Thai consumers to ensure high-quality, reliable and great looking.” added Roland.

To learn more about our products or stay up to date with news from Stiebel Eltron, please visit www.facebook.com/stiebeleltronasia or http://www.stiebeleltronasia.com.
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From left to right;
  • Roland Hoehn, Managing Director of Stiebel Eltron Asia
  • Manit Boonchumjai, Director of Baan Mae Laan Kam School  in Samoeng district, Chiang Mai province
  • Jatuporn Kawinsakulprai, a teacher representative of Baan Mae Laan Kam School, Pa Ka Nok site, a local school in Samoeng district, Chiang Mai province
  • Panlob ChieoChanwittayawet, Sale & Marketing Director of Stiebel Eltron Asia

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